Six Books. One Formula for Success.
Frameworks to Lead, Include, and Find Your Why
Six transformative books from D.A. Abrams, CAE — giving you proven, actionable frameworks for leadership, inclusion, career growth, and living with purpose. Not theory. A toolkit you can put to work today.
About the Author
D.A. Abrams, CAE
D.A. Abrams is an author and strategist whose six books translate three decades of leadership experience into practical frameworks any reader can apply.
Across diversity and inclusion, transformational leadership, career growth, and finding your Why, each book is written to hand you a clear, actionable path — not theory, but a toolkit you can put to work today.
Discover the BooksPublications
Featured Books
Start with these three. Each one delivers a specific outcome you can act on right away.
Where is Your Why?: A Formula of Building Blocks to Attain Success
The cornerstone workbook. Identify what matters most, build a personal plan of attack, and put your Why to work.
Diversity & Inclusion: The Big Six Formula for Success
A ready-to-use action plan for making diversity and inclusion a core business strategy in the New Normal.
New-School Leadership: Making a Difference in the 21st Century
A practical roadmap for transformational leadership — continuous learning, growth, and clear expectations.
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Where the Books Lead
Your Journey Doesn’t End at the Last Page
The books are the beginning. Here’s exactly what to do next to turn what you read into lasting change.
Read the Books
Absorb the frameworks — the Big Six, the 12 Steps, New-School Leadership, and the Why formula.
Explore the BooksFind Your Why
Take the WHY Assessment at WhereIsYourWhy.net and turn the workbook into a personal plan.
Take the WHY AssessmentLive It Daily
Begin your WHY-OS journey and keep the momentum going long after the last page.
Start Your JourneyPraise
What Leaders Are Saying
“Where is your Why? unpacks the thinking behind D.A. Abrams’s well-reasoned and inspiring “Formula” for success…”
Katrina M. Adams
Author, “Own The Arena”
“Make It Happen is the modern bible for all things career-related for the modern professional.”
Jennifer Brown
President & CEO, Jennifer Brown Consulting
“New-School Leadership is a road map toward the transformational leadership that D.A. has demonstrated in business and in life.”
Honorable David N. Dinkins
106th Mayor of the City of New York
“Diversity & Inclusion clearly describes the “New Normal” and offers a “ready to go” Action Plan for any organization…”
Dr. Dale G. Caldwell
Author, Intelligent Influence
Start With a Book. Finish With a Plan.
Pick the book that speaks to where you are, then take the next step in your Why journey.